Do you have small teams working on independent fast moving projects with limited time?

Is creative thinking and brainstorming common in your organisation?

Is research with real customers conducted to work out their pains and needs?

Is failure celebrated?

Does your manager encourage experimentation?

Are new thinking and ideas valued over business as usual?

Does your company regularly collaborate with other companies, universities, startups, or think-tanks?

Are people encouraged to find creative solutions over ‘throwing money’ at projects?

Do people tend to see the bigger picture in your organisation?

Are new ideas quick to be developed into projects?

Do the best ideas come from people at all levels in the business?