recommended reading

Improve your understanding of innovation and it’s different principles and applications in business with the key publications listed below.

The Power of Moments

Author: Chip Heath and Dan Heath,
2017

In this latest New York Times bestseller by the authors of Switch and Made to Stick, Chip and Dan Heath explore why certain brief experiences can jolt, elevate and change us – and how we can learn to create such extraordinary moments in our own life and work.

Value Proposition Design

Author: Alexander Osterwalder, Yves Pigneur, Greg Bernada, Alan Smith, 2014

Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions, or watched an expensive new product launch fail. Learn the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. 

Business Model Generation

Author: Alexander Osterwalder

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow’s enterprises. If your organization needs to adapt to harsh new realities, but you don’t yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

Design Thinking: Process and Methods 3rd Edition

Author: Robert Curedale, 2016

Third Edition of the world’s most popular guide to Design Thinking Process and Methods now expanded to 716 pages. The most detailed Design Thinking guide available Written by one of the most internationally experienced designers in the world. Used as a text in leading design schools including Parson Graduate Program in New York and University of California.

The Lean Entrepreneur

Author: Brant Cooper, Patrick Vlaskovits, 2013

The Lean Entrepreneur combines powerful customer insight, rapid experimentation, and easily actionable data from the Lean Startup methodology to empower individuals, companies, and entire teams to evolve their vision, solve problems, and create value at the speed of the Internet.

The Secrets of Big Business Innovation

Author: Dan Taylor,2015

The Secrets of Big Business Innovation sets out the secrets of establishing and sustaining a successful innovation programme and driving great innovation projects through it. The “”secrets”” are supported by over 100 short case studies giving real-life examples from some of the world’s greatest companies.

The Lean Product Playbook

Author: Dan Olsen, 2015

The missing manual on how to apply Lean Startup to build products that customers love.

The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.

Good to Great

Author: Jim Collins, 2001

“Can a good company become a great one and, if so, how? After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising – at times even shocking – to th emodern mind. Good to Great achieves a rare distinction- a management book full of vital ideas that reads as well as a fast-paced novel.”

Owning Up

Author: Ram Charan, 2009

The missing manual on how to apply Lean Startup to build products that customers love.

Leadership guru Charan describes the best emerging practices for boards–with real examples of how some of the best in the business solve today’s thorniest boardroom problems–and helps readers determine whether their boards are owning up to governance by asking the most vital questions.

The Innovator’s Solution

Author: Clayton M. Christensen, Michael E. Raynor, 2003

In The Innovator’s Solution, Clayton Christensen and Michael Raynor expand on the idea of disruption, explaining how companies can and should become disruptors themselves. This classic work shows just how timely and relevant these ideas continue to be in today’s hyper-accelerated business environment.

Competing Against Luck

Author: Clayton M. Christensen, Taddy Hall, Karen Dillon and David S. Duncan, 2016

How do leaders know how to grow How can they create products that they are sure customers want to buy Can innovation be more than a game of chance The foremost authority on innovation and growth, Harvard Business School professor Clayton Christensen and his coauthors Taddy Hall, Karen Dillon, and David S. Duncan have the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruption-a way to predict how competitors will respond to different types of innovation. In this book he examines the other side of the puzzle: what causes growth, and how to create it.

The Startup Owner’s Manual

Author: Steve Blank, Bob Dorf, 2012

The Startup Owner s Manual took SXSW 2012 by storm, where author Steve Blank was rated the No. 2 sensation and a leading influencer at the event. Entrepreneurs of all stripes are lining up to get their hands on this step-by-step guide to building a great company. Early reviews refer to the book as “indispensable” and “absolutely required reading for every entrepreneur trying to build a startup.” The Startup Owner s Manual is a sequel to Blank s first book, The Four Steps to the Epiphany, which sparked the Lean Startup movement a decade ago. The Manual incorporates 10 years of learning and best practices that have swept the startup world.

How to Lead a Quest

Author: Dr. Jason Fox, 2016

Not for the faint of heart or short-of-wit, this uniquely refreshing book bravely tackles the paradox that is pioneering leadership. You’ll discover how to lead meaningful progress – even if you don’t know what the goal or destination looks like.

Playing to Win

Author: A.G. Lafley, Roger L. Martin, 2013

Winning CEO A.G. Lafley is now back at the helm of consumer goods giant Procter & Gamble. If you want to know the strategy he’ll use to restore P&G to its former dominance—read this book. It shows leaders in any type of organization how to guide everyday actions with larger strategic goals built around the clear, essential elements that determine business success—where to play and how to win.

Crossing The Chasm 3rd Edition

Author: Geoffrey A. Moore, 2014

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle which begins with innovators and moves to early adopters, early majority, late majority, and laggards there is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the technology actually offers improvements in productivity. The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment.

Startup Land

Author: Mikkel Svane, 2015

While there are books by consultants who tell you how to build businesses, or by entrepreneurs now running billion-dollar businesses, there are few books from people still in the trenches who acutely remember the difficult daily decisions, the thrill (and fears) of the early days, the problems that scale with growing a business, and the reason why they all went on the adventure in the first place. Startupland is indispensable reading for all entrepreneurs who want to make their ideas the next big thing. The book will inspire and empower you to follow your own dream and create your own story.

The Startup Way

Author: Eric Ries, 2017

The Startup Way is an essential read for leaders, managers and entrepreneurs at any level. It’s a revolutionary approach to incubating great ideas, turning all teams into startups, and inspiring everyone to think like an entrepreneur.

Monetizing Innovation

Author: Madhavan Ramanujam, Georg Tacke, 2016

A direct challenge to the status quo “spray and pray” style of innovation, Monetizing Innovation presents a practical approach that can be adopted by any organization, in any industry. Most monetizing innovation failure point home. Now more than ever, companies must rethink the practices that have lost countless billions of dollars. Monetizing Innovation presents a new way forward, and a clear promise: Go from hope to certainty.

Zero To One

Author: Peter Thiel, Blake Masters, 2014

Peter Thiel has built multiple breakthrough companies, and Zero to One shows how. ELON MUSK, CEO of SpaceX and Tesla This book delivers completely new and refreshing ideas on how to create value in the world. MARK ZUCKERBERG, CEO of Facebook When a risk taker writes a book, read it. In the case of Peter Thiel, read it twice. Or, to be safe, three times. This is a classic. NASSIM NICHOLAS TALEB, author of The Black Swan

The Caterpillar Way

Author: Craig T. Bouchard, James V. Koch, 2014

The Caterpillar Way provides essential managementlessons in powerful behind-the-scenes stories. You’ll learn how the Caterpillar leaders responded quickly to changing markets, allocated capital efficiently throughout the firm, and nourished a cultish team spirit that wins.Innovative leaders make game-changing decisions.

Ten Types of Innovation – The Discipline of Building Breakthroughs

Author: Barry Keeley

Innovation principles to bring about meaningful and sustainable growth in your organization. Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and many more, the authors applied a proprietary algorithm and determined ten meaningful groupings—the Ten Types of Innovation—that provided insight into innovation.

Innovation and Entrepreneurship

Author: Peter F. Drucker

Peter Drucker’s classic book on innovation and entrepreneurship. To innovate profitably, you need more than just creativity. Do you have what it takes?  If you read nothing else on inspiring and executing innovation, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need.

HBR’s 10 Must Reads on Innovation (with featured article “The Discipline of Innovation

Author: Peter F. Drucker

Peter Drucker’s classic book on innovation and entrepreneurship. This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America’s new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today’s economy.

The Other Side of Innovation: Solving the Execution Challenge

Author: Vijay Govindarajan & Chris Trimble

Companies can’t survive without innovating. But most put far more emphasis on generating Big Ideas than on executing them—turning ideas into actual breakthrough products, services, and process improvements. That’s because “ideating” is energizing and glamorous. By contrast, execution seems like humdrum, behind-the-scenes dirty work. But without execution, Big Ideas go nowhere.

The Lean Startup

Author: Eric Ries

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Ten Faces of Innovation

Author: Tom Kelley

The author of the bestselling The Art of Innovation reveals the strategies IDEO, the world-famous design firm, uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil’s advocate is nearly universal in business today. It allows individuals to step outside themselves and raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility. Nothing is more potent in stifling innovation.

The Innovators Dilemma

Author: Clayton M Christensen

The bestselling classic on disruptive innovation, by renowned author Clayton M. Christensen. His work is cited by the world’s best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller—one of the most influential business books of all time—innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right—yet still lose market leadership.

Creative Confidence

Author: Tom Kelley

IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the “creative types.”  But two of the leading experts in innovation, design, and creativity on the planet show us that each and every  one of us is creative.

Where Good Ideas Come From

Author: Steve Johnson

With Where Good Ideas Come From, Steven Johnson pairs the insight of his bestsellingEverything Bad Is Good for Youand the dazzling erudition ofThe Ghost MapandThe Invention of Airto address an urgent and universal question: What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using his fluency in fields from neurobiology to popular culture, Johnson provides the complete, exciting, and encouraging story of how we generate the ideas that push our careers, our lives, our society, and our culture forward.

The Innovators DNA

Author: Jeff Dyer

A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s DilemmaThe Innovator’s SolutionHow Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact.

Design Thinking for Strategic Innovation

Author: Idris Mootee

As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work.

Brick By Brick

Author: David Robertson

Brick by Brick takes you inside the LEGO you’ve never seen. By following the teams that are inventing some of the world’s best-loved toys, it spotlights the company’s disciplined approach to harnessing creativity and recounts one of the most remarkable business transformations in recent memory.

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