What is Design Thinking?
This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.
Design Thinking in Retail
This 90 second animated explainer video describes how an Australian supermarket chain used the design thinking methodology to empathise with customers and create unexpected experiences in-store to keep them coming back.
Using Design Thinking in Strategy
Jeffrey Tobias, Managing Director of The Strategy Group, explains design strategy- the proprietary strategic methodology adapted from design thinking to fit the corporate and government world.
Creating a Customer-Centric Strategy
What is a customer strategy? Jeffrey Tobias explains how an ‘outside in’ strategy should come from the customer’s perspective, not from the internal goals of the organisation.
Validating business models
How can organisations validate or invalidate business models in the cheapest fastest possible way? Jeffrey Tobias describes how Venture Strategy takes lean startup principles and adapts them for large organisations, giving examples of experiments to validate or invalidate assumptions and measure the likelihood of success.
STARTUP THINKING: THE TOOLS TO TRANSFORM BIG BUSINESS
Start-up thinking: new tools to transform old-style companies. Jeffrey Tobias, Managing Director of The Strategy Group speaks to Julian Lorkin for BusinessThink.
Scentre Group Innovation Case Study
Scentre Group is one of the world’s leading shopping centre companies with retail destinations operating under the Westfield brand. The Strategy Group designed a Venture Strategy program called Incubation Scentre, taking three top best ideas from conception through to market validation in just 6 weeks.
The Importance of Innovation in Healthcare
What does innovation in the healthcare sector look like and how can deliver better outcomes and better quality care for patients, their families and carers?
DESIGN DISRUPTORS: HOW THE WORLD’S MOST DISRUPTIVE COMPANIES DESIGN THE FUTURE
Design Disruptors is a new documentary about the world’s most successful startups that have shaken traditional industries to their foundations. How did they do it? By designing customer-centric solutions. Jeffrey Tobias, Managing Director of The Strategy Group speaks to Julian Lorkin for BusinessThink.
DESIGN THINKING AT CALVARY HEALTH CARE
Designing an integrated healthcare model at Calvary Health Care. A connected, coordinated and integrated healthcare model is vital for the delivery of efficient and safe care as a patient transitions between home, community-based and hospital care.
BILL GROSS: HOW TO TURN A MVP INTO SUCCESS
The Lean Startup movement is all about creating the MVP – the Minimal Viable Product that costs little, if anything, and validates the hypothesis. Outcomes from testing a hypothesis is deciding whether to Persevere, Pivot or Perish the product.
HOW TO USE LEAN STARTUP IN A VERY BIG ORGANISATION
While at the Lean Startup Conference in December 2014 (an excellent event), I had the pleasure of attending a session by Susana Jurado and Maria Olana from Telephonica.
JIM YURCHENCO: REFLECTING ON 35 YEARS AT IDEO
Some great lessons in this video from the masters of Design Thinking
TRANSITIONING TO THE DIGITAL ENTERPRISE
I recently had the good fortune to chair a panel for the Australian Graduate School of Management at the University of New South Wales on Leading the Digital Enterprise. We had 300 people with a waiting list of 50! Totally sold out.
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