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How to recognise Innovation Theatre

How to recognise Innovation Theatre

There is a lot of what we call “Innovation Theatre” floating around. That is, innovation just for show, with no real outcome. Don’t be fooled by it. Below I examine what to be aware of in order to avoid Innovation Theatre, and what corporates can actually take and...

Streaming Wars – The battle for the satisfied customer

Streaming Wars – The battle for the satisfied customer

Streaming services fighting for the customer By Jeffrey Tobias. Streaming platforms such as Netflix, Stan and HBO are struggling to keep customers engaged in an era which offers an endless plethora of entertainment. The rising cost of cable television coupled with the...

5 Ways to Create a Customer Centric Strategy

5 Ways to Create a Customer Centric Strategy

How to Create the Perfect Customer Centric Strategy By Jeffrey Tobias. Everyone is talking about how to put the customer at the centre, yet few get it right. It is astonishing that, in this day and age, many organisations still imagine that they control the 'power to...

The Dark Side of Innovation: Unintended Consequences and Innovation Failures

The Dark Side of Innovation: Unintended Consequences and Innovation Failures

  Last Tuesday, The Strategy Group ran “The Dark Side of Innovation” as part of our Fresh Perspectives event series. It was an insightful evening with executives and leaders conversing all things ‘failures’ and its implications on businesses. We also ‘unveiled’ the...

Latest innovation blogs and articles

Dark Side of Innovation Video

With the pursuit of any new invention comes the markings of failures and even unintended consequences such as data leaks and excessive waste – The Dark Side of Innovation

Leadership in Digital Transformation

Managing Director of The Strategy Group, Jeffrey Tobias sits down with James Macaulay and Joel Barbier to discuss the topic of leadership in orchestrating transformation.

Customer Centricity in Development & Construction

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

Enterprise Lean Startup in Development & Construction

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

The Importance of Innovation in Healthcare

What does innovation in the healthcare sector look like and how can deliver better outcomes and better quality care for patients, their families and carers?

Using Design Thinking in Strategy

Jeffrey Tobias, Managing Director of The Strategy Group, explains design strategy- the proprietary strategic methodology adapted from design thinking to fit the corporate and government world.

Scentre Group Innovation Case Study

Scentre Group is one of the world’s leading shopping centre companies with retail destinations operating under the Westfield brand. The Strategy Group designed a Venture Strategy program called Incubation Scentre, taking three top best ideas from conception through to market validation in just 6 weeks.

Creating a customer-centric strategy

What is a customer strategy? Jeffrey Tobias explains how an ‘outside in’ strategy should come from the customer’s perspective, not from the internal goals of the organisation.

Design Thinking in Retail

This 90 second animated explainer video describes how an Australian supermarket chain used the design thinking methodology to empathise with customers and create unexpected experiences in-store to keep them coming back.

What is Design Thinking?

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

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