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Explanations of the core innovation methodologies
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Dark Side of Innovation: Intelligent Risktaking

Dark Side of Innovation: Intelligent Risktaking

  Risk taking and innovation go hand in hand. Creating a new product or service to meet customer needs is challenging – it requires the innovator to be bold but empathetic, confident yet measured, risky but intelligent… Growing up we fail constantly, repeatedly...

Strategy Beyond 2020: Could this be your most exciting strategy yet?

Strategy Beyond 2020: Could this be your most exciting strategy yet?

  Fishing for your perfect strategy? Your strategy for 2020 and beyond could be your most exciting strategy yet. It could be a strategy where you transform and grow your business in a different way by combining foresight, insight and hindsight. To set the context,...

The Top 5 Digital Transformation Insights from Mary Meeker’s 2019 Internet Report

The Top 5 Digital Transformation Insights from Mary Meeker’s 2019 Internet Report

    Business Model Transformation There is a huge amount of data contained in the 333 slides of Mary Meeker’s 2019 Internet report, much of which updates trends identified in earlier reports.  But what was truly novel was her focus on digital business model...

What does Bridal Wear have in common with Business Model Transformation?

What does Bridal Wear have in common with Business Model Transformation?

  A lot! Hands up if you, or someone you know, still have their bridal dress that they used when they married in a box stashed somewhere in their house, never to be worn again? You do? So do many others. The bridal industry is undergoing significant transformation and...

A Bad Customer Experience Won’t Make Your Customers Leave

A Bad Customer Experience Won’t Make Your Customers Leave

  businesses need a customer strategy beyond value propositions and customer experiences. Yes, you read that correctly…there is a paradox when it comes to good and bad customer experience. I’m sure the story I’m about to tell you, isn’t uncommon. This seems to be...

A Game of Tunes: Spotify vs Amazon vs Boomplay

A Game of Tunes: Spotify vs Amazon vs Boomplay

  Over the past few months there have been major announcements within the music streaming industry which could dictate the future direction of music streaming. After finally going public at the beginning of 2018, Spotify announced on February 9th that the streaming...

How Amazon is Reinventing Retail – Literally from The Ground Up!

How Amazon is Reinventing Retail – Literally from The Ground Up!

  I received an email this morning from Amazon. No big deal as I get them all the time. However, as my brain processed the novelty of the familiar online logo on a bricks-and-mortar shopfront in the headline picture (right), I did a doubletake. I wasn’t being asked to...

The Power of Questions: How connected are you with your customer

The Power of Questions: How connected are you with your customer

  Questions help shed light on a situation and uncover underlying assumptions. If you ask the right questions, it can put in motion the initial stirrings for you and your team to see things differently and dream of new possibilities. As many organisations are looking...

Customer Strategy: The Case of Ikea

Customer Strategy: The Case of Ikea

  Last week, Ikea opened its smallest store in Australia. Only 98sqm, nestled between the trees of the brightly lit Warringah Mall in the Northern Beaches, it’s a far cry from the experience of the ‘Weekend Trek’ to the superstore with which Australian customers have...

Bezos’ letter to shareholders showcases great communication and strategy

Bezos’ letter to shareholders showcases great communication and strategy

  Reading what Jeff Bezos wrote in his most recent Amazon shareholder letter, we were blown away by the smart communication and business strategy on show. Here we pull out key quotes and unpack the letter for lessons in how to engage and how to do business which we...

Latest innovation blogs and articles

Customer Centricity in Development & Construction

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

Enterprise Lean Startup in Development & Construction

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

The Importance of Innovation in Healthcare

What does innovation in the healthcare sector look like and how can deliver better outcomes and better quality care for patients, their families and carers?

Using Design Thinking in Strategy

Jeffrey Tobias, Managing Director of The Strategy Group, explains design strategy- the proprietary strategic methodology adapted from design thinking to fit the corporate and government world.

Scentre Group Innovation Case Study

Scentre Group is one of the world’s leading shopping centre companies with retail destinations operating under the Westfield brand. The Strategy Group designed a Venture Strategy program called Incubation Scentre, taking three top best ideas from conception through to market validation in just 6 weeks.

Creating a customer-centric strategy

What is a customer strategy? Jeffrey Tobias explains how an ‘outside in’ strategy should come from the customer’s perspective, not from the internal goals of the organisation.

Design Thinking in Retail

This 90 second animated explainer video describes how an Australian supermarket chain used the design thinking methodology to empathise with customers and create unexpected experiences in-store to keep them coming back.

What is Design Thinking?

This 90 second animated explainer video describes the design thinking methodology, how it’s used to innovate and what it’s benefits and applications are.

Validating business models

Start-up thinking: new tools to transform old-style companies. Jeffrey Tobias, Managing Director of The Strategy Group speaks to Julian Lorkin for BusinessThink.

Startup Thinking: The Tools to Transform Big Business

Start-up thinking: new tools to transform old-style companies. Jeffrey Tobias, Managing Director of The Strategy Group speaks to Julian Lorkin for BusinessThink.

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