We help organisations
Uncover new opportunities for your organisation
INNOVATION
STRATEGY
Design solutions that shatter assumptions, delight customers, and define growth possibilities sustainably
Customer Experience
STRATEGY
Design enriching products, services, and experiences by placing your customers at the centre of everything you do
Business
STRATEGY
Reimagine and enhance your business model for rapid and sustainable growth
Digital
STRATEGY
Craft human-centred digital experiences that push boundaries and put you at the leading-edge of your industry
EMPLOyee experience
STRATEGY
Creating engaging experiences for an adaptive and modern workforce
What we do
Bring your customers’ lens into your organisation
The Strategy Group’s expertise sits at the nexus between the corporate, entrepreneurial and academic worlds.
We are human-centred strategists, with an obsessive focus on delighting our clients by enabling them to put their customers at the centre of everything they do. We deliver value by combining the rigour of businesses, the leading knowledge of academia and the pragmatism of entrepreneurs.
We help organisations with digital transformation, innovation, customer experience, employee experience and business model transformation. Our approach is design-led and our expertise includes design thinking, creative problem-solving, putting the customer in the centre, journey mapping and rapid experimentation.
Clients that we have helped range from large corporates, through to governments, and even startups. Our clients include Adobe, Axicom, Stryker, Blacktown Council, University of Technology, Toga, Woolworths, ANZ, Mirvac, and the NSW Government.
Our work
How we’ve helped our clients
Shirohato
Developing a
Go-to-Market
Customer Strategy for Shirohato’s Australian Expansion
The Strategy Group partnered with Shirohato to provide clear guidance on a detailed Go-To-Market Strategy – a step-by-step guide to help execute Australian expansion.
Macarthur Disability Services
Uncovering new business opportunities in the disability sector
The Strategy Group partnered with MDS to help achieve their strategic goal through insights, ideation, co-creation and business model innovation.
Medical firm
Unearthing Innovative business opportunities for a leading medical organisation
Our client is one of the world’s leading medical technology companies offering innovative products and services across many healthcare disciplines help improve patient and hospital outcomes.
Our clients
Through our human-centred approach, we’ve helped a wide range of leading Australian and international organisations put their customer at the centre, improvise their innovation capability, build their strategy, develop outstanding employee experiences, and re-imaging both customer and employee journeys
Our insights
Our latest articles
Keep on top of the latest thinking, trends and developments.
Webinar: Empathy, Trust, Competence: Have our government leaders failed us?
Empathy, Trust, Competence: Have our leaders failed us?This Webinar by The Strategy Group took place in March, 2022. In this webinar, Founder of Public Purpose, Martin Stewart-Weeks and Managing Director of The Strategy Group, Dr Jeffrey Tobias discuss and explore...
Fintech in Focus: How Earnd is Selling Employee Experience
This deep dive explores the innovative business model of Earnd, and how they are commercialising employee experience.
Key Trends of 2021: A Guide to Growth in 2022
Learn about the key worldwide trends of 2021 and how they provide the guide to successfully growing your business into 2022.
Navigating The Great Resignation in Australia: Why Purpose Is the Key
Learn about the ‘Great Resignation’ in Australia, and why focusing on employee purpose is the key to navigating the Great Resignation.
Webinar: Enabling innovation for growth
Learn about innovation as a catalyst for growth from Dr. Jeffrey Tobias and Johny Agotnes, the CIO of one of Australia’s most innovative aged-care organisations
Emerge into innovation – not business as usual
Your understanding of how to innovate will be the point of differentiation that will set your business up to trump the competition as we learn to live with the virus and hopefully beyond it.
How to Centralize Customer Experience During COVID-19
Learn three steps for determining what customers need, and how you can fulfill them from the experts at The Strategy Group.
6 Steps to Optimize Your Customer Experience (CX)
Customer-centric organizations are 60% more profitable than product-centric organizations. Here’s a step-by-step guide for improving your CX.
The Hybrid Workplace Model: How the Employee Experience is Being Overlooked
As offices transition to post-pandemic work life, one thing is clear: the hybrid workplace model is here to stay. However, in the scramble to keep up with expectations, the employee experience is often neglected in the process
What Organisations Should Focus on When Re-inventing or Transforming their Business Models
The power has been shifting from organisations to consumers for a long time now, and COVID-19 has only accelerated the process. Dr. Jeffrey Tobias, Managing Director of The Strategy Group discusses the power shift and relevant areas to focus on in a short video.
Contact us
Would you like to know how we can help you and your organisation?
Please reach out to us.