We help organisations increase their capability, culture and performance and find new ways to explore opportunities, tackle challenges and create value for customers
Introducing your left-brain to your right-brain
Most big businesses rely heavily on left-brain thinking, leaving the right-brain sitting idle. Innovation Strategy brings the two together – using left-brain frameworks to introduce right-brain creativity. Make the most of both hemispheres to get powerful new thinking.
Strategy got you here, innovation will get you there
Strategy and innovation work together. Strategy is about performing today’s business better and innovation is about discovering tomorrow’s business model. You are busy squeezing existing customers, capabilities and cost base. But there’s a new world waiting to be created.
Create an inspiring vision to help innovation flourish
Like every business function, innovation needs some direction to make it a success. Good Innovation Strategy thinks carefully about where to play, how to play and why you are playing so you are innovating in the right areas, the right way and for the right reasons.
SOLUTION DESIGN WITH AN OBSESSIVE CUSTOMER FOCUS.
Our proprietary Design Thinking methodology approaches solution design with a new outlook: the outlook of your customer. This process combines ethnographic research, brainstorming, prototype development and testing with real customers. The process is repeated until customers’ problems are solved, their needs met and solutions are designed that deliver tangible impact to your organisation.
EMPLOYING CUSTOMER EMPATHY TO RE-DESIGN PRODUCTS AND SERVICES.
The power shift from institutions and organisations to consumers has never been more apparent. We partner with you to use empathy to see the world through your customers’ eyes and experience life as they do, developing a bespoke strategy and customer-centric culture.
REIMAGINING YOUR BUSINESS MODEL THROUGH A DIGITAL LENS AND WITH AN AGILE GROWTH MINDSET
Business models are expiring more rapidly, and the speed of technological change is accelerating faster than ever. We’ve seen the inevitable disruption technology has caused across all sectors and industries that have opted to stick to the status-quo.
Our end-to-end strategic framework reinforces change through a digital lens and an agile mindset to keep organisations competitive and relevant for the future. The outcome is a bold Business & Digital Strategy that creates long-lasting value for customers and stakeholders and is seamlessly embedded across the whole organisation.
Driving growth and delivering value through digital transformation.
SHAPE A CLEAR EMPLOYEE EXPERIENCE STRATEGY THAT TRULY MAKES A DIFFERENCE FOR BOTH EMPLOYEES AND BUSINESS OUTCOMES.
The way employees experience work has become more important than ever before. For too long employee experience was seen as a ‘nice to have’, in part down to a lack of clearly articulated key business outcomes that are dependent on having highly motivated and supported staff.
There is a need to create more agile ways of working, trusting, and empowering employees to manage their competing priorities wisely while ensuring they are delivering on their goals. Through an Employee Experience Strategy, we can start to fortify the foundation of a culture that moves as one.
“The combined commitment to innovation and customer centricity demonstrated by Adobe and The Strategy Group is a powerful combination! A privilege to work with such an energized, agile and capable team with a strong vision for the future”
Head of Innovation & Strategy – APAC, Adobe
“We invited The Strategy Group into our business to help us deliver some new and exciting concepts to our customers. I am so pleased with the ideas that have come out of the process, particularly Single Herd Milk which has been really popular amongst our customers at our Bondi Westfield store”
Co-CEO, Harris Farm Markets
“Throughout my time working with The Strategy Group I’ve been impressed by their commitment to developing our capabilities as Design Thinking practitioners. They aren’t afraid to challenge internal assumptions and always pushed us to “get out of the building” and apply what we learn”
Senior Policy Officer, Department of Primary Industries
“TOGA aspires to be at the forefront of innovation in construction. The property development & construction sector has traditionally been slow to embrace change. "
CEO of Toga Development and Construction
“Firstly, “Congratulations” on a very successful research that was conducted by the team on an extremely important and complex topic... I would like to say that you all should be proud that you are such a “Talented Team” and that the experience truly reflect in your work. It was really a pleasure working with the team and look forward to partnering again.”
Senior R&D, Stryker
how great experiences are delivered
Get in touch with us
We will work with you to design and support implementation of a strategy for your business unit, for your entire organisation, or for any segment of your organisation where a fresh approach will add value.
We will use a combination of globally-recognised leading-edge processes, coupled with our proprietary validated toolbox to develop a bespoke, customised strategy, which we can assist you in implementing, that will deliver tangible impact and value to your organisation and your customers.
We have been designing and implementing strategy solutions since 2003 and we have the expertise and the experience not only to deliver, but to overdeliver, the value you are looking to create through your strategy.