Innovation Strategy Blue Icon









Unveiling the Power of Customer Centricity

In a compelling webinar that’s changing the conversation around success in the construction industry, Bob Nowotny, a distinguished construction director, shares the groundbreaking strategy that led to a triumphant infrastructure bid in Australia. This success story, underscored by a relentless focus on customer centricity, offers invaluable insights into transforming organisational strategies and achieving remarkable outcomes.

Customer at the Core: A New Paradigm

Bob Nowotny’s journey is a testament to the power of placing the customer at the heart of bid strategies. By eschewing traditional approaches and adopting a customer-first mindset, his team not only won a significant bid but also set a new standard for excellence in the industry. This webinar delves deep into why customer centricity is critical, the dynamics between contractor, client, and customer, and the necessity of adopting fresh perspectives to stand out.

Transformative Strategies and Lessons Learned

Throughout the session, Bob shares the transformative strategies employed to ensure customer satisfaction and delight, alongside the value of reevaluating and aligning organisational values with customer needs. Attendees will gain firsthand knowledge of the lessons learned from this approach, including practical tips on embedding customer-centric values within their own organisations.

Driving Change in the Construction Industry

The webinar doesn’t just stop at success stories. It ignites a desire for change within the construction industry, advocating for a shift towards more customer-focused strategies. Bob emphasises the importance of research methodologies in uncovering customer needs and provides expert advice on fostering a culture of customer intimacy within organisations.

Engage with The Strategy Group

For those eager to learn more about implementing customer-centric strategies in their businesses or interested in exploring the topics covered in the video further, The Strategy Group invites you to reach out. Engage with a community passionate about innovation, customer satisfaction, and industry transformation.

This inspiring story of strategic innovation and customer-focused success is not just a blueprint for winning bids; it’s a call to action for businesses across industries to rethink their approach and place the customer at the center of everything they do. Join us in exploring how these principles can elevate your organisation to new heights.

Our keynote speaker, Bob Nowotny, is a renowned construction engineer, having led many major infrastructure projects in the past. He identified that if they didn’t do something different and put the customer in the centre, chances are they would lose a significant opportunity. Bob will be sharing his secrets for success and answering your burning questions during the live Q&A session.

If you would like to continue the discussion, learn more about any of the topics covered in the video, or if you would like to find out more about what we do at The Strategy Group please contact us. We look forward to hearing from you!

Design solutions that shatter assumptions, delight customers, and define growth possibilities sustainably

Related Articles

Get in Touch

Please get in touch if you would like to learn more about this methodology.

Scroll to Top

Subscribe to Our Newsletter

Every month we share industry news, updates and more!