Innovation Insights

6 Steps to Great Customer Experience

What is the secret sauce of Jeff Bezos, the powerhouse behind Amazon? Three words; the customer experience. Bezos has a “relentless focus on the customer” – […]Read More

Stakeholder Centricity At Breast Cancer Network Australia

Not-for-profit organisations are increasingly recognising the importance of stakeholder-centricity. As individuals’ access to personalised services becomes a societal norm, much stronger responses are being achieved from […]Read More

Embedding Innovation At Cerebral Palsy Alliance

Innovation is often stimulated by a burning platform – a key driver that triggers change. For Cerebral Palsy Alliance, this was the advent of the National […]Read More

5 Corporate Innovation Quick Wins

By Anna Chatburn, Marketing Director at The Strategy Group What are the low hanging fruits of corporate innovation? If you want to spark innovation in your organisation […]Read More

Why The Corporate Innovator Isn’t Who You Would Expect

By Michelle Tabart, Associate at The Strategy Group Corporate innovation managers have one of the most difficult but necessary challenges in any organisation: trying to disrupt […]Read More

The C-Suite of The Future

By Jemma Parsons, Director at The Strategy Group The future of commerce relies on a vast, global mushrooming of entrepreneurial skills and activities. We are living […]Read More

Don’t be Fooled by Innovation Theatre!

There is a lot of what we call “Innovation Theatre” floating around. That is, innovation just for show, with no real outcome. Don’t be fooled by […]Read More

Tech options bring a much-needed wake up call for Australian energy retailers

By Jemma Parsons, Director at The Strategy Group At last the rolling national energy debate has landed on the relationship between retailer and consumer. As a […]Read More

Cold Hard Truths About Customer Demand

Three Lenses To A Good Idea You will learn lots of different models of thinking in the early days of your innovation journey. One of the first […]Read More

Discount Warfare is Destroying Innovation

The half yearly results have thrown a spotlight onto the escalating Australian supermarket war. Woolworths’ CEO Brad Banducci received widespread praise from investors for his turn-around of […]Read More
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