Building The Foundations for the Success of the John Holland Energy Business​

Challenge

In April 2023, John Holland launched a new energy and renewables business in Australia, targeting the growing pipeline of renewable energy projects. With the Australian government setting a target of a 43 percent reduction in emissions by 2030, the need for investment in energy is more significant than ever before. The goal of the business is to capture the emerging and rapidly-growing renewable energy market in Australia; with Australia's investment in energy infrastructure set to reach AUD $80 billion over the next 15 years. The newly-formed business has now assembled an A team and developed an internal (‘inside-out’) view of its strategy to grow the business. ​

​Approach

Fostering a “Customer-Centric” and High-Performing Team Culture​

To address the team culture challenge, The Strategy Group ran a collaborative workshop with the Energy leadership team focused on:​

• Introducing client-centric principles and their application to delight clients.​
• Establishing a foundation for a high-performing team culture through real-life role-play exercises.​

Following the workshop, the team members created individual 90-day action plans, which were then consolidated into a comprehensive master plan.​

The Strategy Group partnered with John Holland to validate the strategy through “Outside-In” client research:​

1. Select and recruit 10-15 relevant client stakeholders for individual empathic interviews.​
2. Conduct and synthesise in-depth interviews to gather actionable insights.​
3. Facilitate a strategy refinement workshop with the leadership team to validate and refine the Energy Business strategy based on client feedback.​

Outcomes

Delivering actionable insights and strategic alignment for success​

​The project delivered clear and actionable outcomes:​

1. A Team Culture Report included the team’s purpose, behaviours, customer personas, roles, and a 90-day action plan, along with customer-centric guidelines for client engagement.​
2. A Strategy Document synthesising client insights and a refined Energy Business Strategy, positioning John Holland to succeed in the renewable energy market.​

Through this process, the Energy leadership team was equipped with the tools, alignment, and insights needed to drive the success of the new business.​