True innovation requires more than just the latest investment in technology.

By placing customer experience (CX) at the heart of their strategies, councils can transform from service providers to community builders.

Client-centric innovation helps companies refocus, enabling them to meet changing customer needs while fostering long-term growth.

The intersection of visual design and design thinking is a much-needed fusion of creativity and structured thinking.

Journey mapping is a critical tool to aid organisations in visualising end-to-end interactions.

Building AI literacy at every level means that risk can be understood and managed with opportunity.

Digital transformation isn’t about chasing the latest tech. It’s about vision, strategy, and leadership. Explore how to harness technology as an enabler of long-term success.

Employee experience and customer experience are inseparable. Discover why aligning EX and CX drives retention, loyalty, and growth—and how small shifts can create lasting impact.

AI’s future hinges on democratisation and open-source innovation. Without it, corporate control could limit progress—yet disruptors like DeepSeek show breakthroughs can come from anywhere.

Memorable experiences are built on emotions, not products. By focusing on care, transparency, and small moments of delight, organisations can build loyalty and lasting connections.

Only 34% of Australians believe AI will improve their lives. Explore how culture, trust, and leadership shape AI adoption—and what it takes to build confidence in this technology.

The most effective outcomes emerge when strategy is designed collaboratively, meaning they’re co-created with the people responsible for implementing and living its outcomes.

It’s time to recognise the power of inclusive design, and the outsized impact it can have not only on edge users, but on everyone.

While being a leader in infrastructure is great, Australia could leverage this opportunity to become a leader. If we focus purely on compute and real estate, without reshaping how we work, we risk building the backbone for someone else’s revolution.

At The Strategy Group, we see journey mapping as one critical part of a much larger transformation. They need to start with the right questions.

We are proud that the findings from TheStrategy Group and UTS emphasise that the future of retail lies in the strategic integration of Generative AI to exceed evolving customer expectations.

Letting go does not mean lowering standards. It means trusting your team, giving them space to learn, and understanding that their way may be just as good, if not better.

InsightWise has closed a $1 million oversubscribed pre-seed round, marking a major step in their bold vision to transform consulting with AI—a journey we’re proud to have supported from the start.

We partnered with NSW Health Infrastructure to deliver an Innovation Framework with seven priorities and eight recommendations.

Transforming customer journeys means looking beyond touchpoints to reimagine experiences that remove pain points, elevate moments of delight, and build lasting loyalty.

Australian councils are building CX maturity to meet rising community expectations.

Australian customer service is in decline, but Microsoft’s transformation shows how personalisation, responsiveness, and accountability can restore trust and create exceptional experiences.

At Australian Healthcare Week, leaders highlighted the need for practical AI, decentralised digital care, and government investment in digital infrastructure to shape a patient-centred, tech-driven future.

In a recent webinar, construction leader Bob Nowotny shared how a customer-first strategy secured a major infrastructure bid—offering lessons in customer centricity, innovation, and industry transformation.

Jeffrey Tobias reflects on AI’s evolution—from its early days to generative AI—highlighting its opportunities, risks, and profound impact on jobs, ethics, and society.

Synthetic customers—AI-driven avatars simulating real behaviours—are transforming customer engagement, offering powerful insights, testing, and personalisation across industries.

AI is transforming customer service by powering empathetic interactions, efficient chatbots, and hyper-personalised experiences—while complementing, not replacing, the human touch.

Generative AI is shifting innovation from human-led to AI-powered, with The Strategy Group partnering on projects that harness Gen AI for ideation, customer insights, and product validation.

The democratisation of AI is empowering SMEs to compete with larger firms, driving innovation, efficiency, and customer-centric growth through accessible, cost-effective tools.

ChatGPT4’s Advanced Data Analysis feature makes complex tasks like customer segmentation faster, smarter, and more insightful—transforming spreadsheets into tailored strategies for growth.

A winning AI strategy requires more than technology. Clear goals, skilled talent, strong data, ethics, and real-time insights help businesses unlock growth, innovation, and lasting advantage.

Successful digital transformation isn’t just about technology—it needs vision, capabilities, and engagement, guided by empathy and strong leadership to drive lasting change.

A robust AI strategy requires clear goals, skilled talent, strong data, ethics, and real-time insights—helping businesses stay competitive, innovative, and future-ready.

Faced with complex regulatory challenges and limited time, we combined AI with human-centred design to deliver a high-impact mining workshop—turning days of work into hours of collaboration and insight.

Ethical human-centred design ensures solutions are inclusive, transparent, and built with integrity—creating experiences that respect users’ rights, values, and dignity.

Consultants can bring expertise and innovation to government, but trust, transparency, and accountability are essential to ensure value, ethical practice, and balanced influence.

AI and ML are transforming industries, from marketing to supply chains, yet many organisations struggle with adoption. The key lies in education, talent, and aligning AI to strategic vision.

Home innovators drive breakthrough ideas like the artificial pancreas — yet their impact is often overlooked.